Digital Book: The Four Pillars
of Guaranteed Business Success
The Top Lead Generation Strategies
There was a recent
survey of services businesses to find out what were their top lead
generation strategies. While probably not surprising, these are the top 5
4. Hosting or attending
3. Cold Calling
2. General Referrals
1. Client Referrals
While none of this is probably
earth shattaering news for most business owners, you should be asking
yourself, how many of these do I do? Particularly if you are unsatisfied
with your results.
Most businesses rely on one or
two strategies to generate clients. But successful businesses have a
portfolio of lead generation strategies.
Outside the services sector,
these strategies are also important, but there may be other strategies
such as advertising and public relations that come into play.
What does your portfolio of
lead generation strategies look like? And how do you execute you lead
All you need to do now is to Empower yourself and take
Have a great week!
Dr Greg Chapman -
Business Brain Surgeon